Reformer builds and optimizes your website. Parfait puts your coffee in front of the right audience. Together, they're a complete growth system for your roastery.
1.
We fix your digital foundation (that's Reformer)
Before you can sell more coffee, people need to actually find you, and like what they see when they do.
Reformer builds you a fast, mobile-optimized, search-ready website designed specifically for coffee roasters. It's not a template slapped together. It's a conversion-focused site built to grow with your business, maintained and improved on an ongoing monthly basis.
2.
Your roastery joins the Parfait platform
Once your website is dialed in, you're ready for Parfait – a platform built specifically to connect small-batch roasters with consumers across the US.
Parfait's algorithm does something most platforms can't: it actually learns what a customer likes and matches them to roasters who can deliver it.
Your coffee isn't fighting for shelf space. It's being recommended to the right person at the right moment.
3.
We manage the operational side
Orders come in. We handle fulfillment, billing, subscriptions, and customer communication. The logistics that would otherwise eat your time – we own them so you don't have to.
4.
You roast. We handle the rest.
